Skip to main content

Creating Experiences That Move Communities Forward

We use our expertise, partnerships, and purchasing power to create opportunities for founders, organizations, vendors, and the communities they serve.

Through donated strategy, founder development, sponsorship support, vendor engagement, and community-centered programming, we help ensure that every experience leaves something meaningful behind.

Community Impact Partnership

Each year, BrandFelt Activation selects a mission-driven organization or deserving business to receive donated experience, sponsorship, or partnership strategy. Through this initiative, we help the selected organization strengthen its message, clarify its value, and build an experience or partnership opportunity that supports a meaningful business or community goal.

Featured Community Impact Partner:

Queen City HBCU

BrandFelt Activation donated $1,500 in strategic services to support the Queen City HBCU Cookout Scholarship Fundraiser.

Across three strategy sessions and a board consultation, we reviewed and strengthened the organization’s sponsorship deck—including its messaging, positioning, design, organizational story, and presentation of partnership opportunities.

The completed deck gave Queen City HBCU a clearer, more comprehensive asset to communicate its mission, demonstrate its impact, and pursue aligned sponsorship partners.

Focus Areas

Founder Development

ActivateLIVE

ActivateLIVE is BrandFelt Activation’s hands-on founder development experience designed to move entrepreneurs from information to implementation.

Founders gain direct access to experienced business leaders, practical resources, and small-group learning environments where they can ask honest questions, receive relevant guidance, and begin applying what they learn that same day.

Since its launch, ActivateLIVE has served more than 100 founders and connected entrepreneurs with leaders and resources from partners including Grow with Google, Truist, Mailchimp, ADCOLOR, and other corporate and community organizations.

BMAA Shades of Marketing Tour

BrandFelt Activation provided partnership and sponsorship strategy for the Black Marketers Association of America’s multi-city Shades of Marketing Tour.

Our work supported more than $20,000 in sponsorship commitments and contributed to approximately 80% sponsor retention, helping BMAA expand the reach and sustainability of its programming.

Economic Impact

Workforce and Vendor Development

Across client and BrandFelt-produced experiences, we engage event professionals, independent contractors, creatives, producers, event staff, and vendors locally and nationally.

We intentionally seek opportunities to engage local, minority-owned, and women-owned businesses—helping increase their visibility, strengthen their portfolios, and connect them with future paid opportunities.

Community and Civic Engagement

We help organizations create meaningful spaces for entrepreneurship, education, fundraising, professional development, wellness, civic participation, and community connection.

Across our client and independently produced experiences, our work has helped organizations engage thousands of attendees and community members. We design each experience to encourage people to do more than attend—we want them to connect, contribute, and take action.

Our Impact

1500

Donated strategic services

100

Founders served through ActivateLIVE

20000

Sponsorship Commitments Supported

80

Approx. Sponsor Retention Achieved

Have a Moment That Needs to Move Something?

Whether you’re starting with an idea, an existing event, or a business objective, Brandfelt helps determine what the experience needs to produce and builds the strategy to move it there.

Let's Activate

Stay Active

Ok, so you’re not ready to plan your next experience. Join our newsletter to receive updates on trends to get more information on when and how to start.