Effective Date: September 30, 2026
1. Purpose & Commitment
At BrandFelt Activation, we integrate artificial intelligence as a tool to enhance — never replace — the strategic thinking, creativity, and relationship-driven work at the core of everything we do. AI supports our process; it does not define our brand voice or make our strategic decisions.
2. Scope of Use
We use AI to support visual renderings and concepts, research, and the development of documents such as guides and charts. All AI use is directed by our proprietary D.A.N.C.E. Method and shaped by our team’s expertise.
3. Human Oversight
Every AI-assisted output is reviewed, refined, and approved by our team before it reaches a client or the public. AI is a tool we prompt and guide — the ideas, strategy, and final product remain our own.
4. Transparency & Disclosure
Any AI-generated visual used for illustrative or conceptual purposes (such as early-stage renderings) will be clearly noted as such, so clients and site visitors always know what they’re looking at.
5. Data & Privacy
We do not input client-confidential information — including contracts, financials, or personal details — into any AI tool. Client data stays protected within our own systems and communications.
6. Accountability
Questions about how we use AI can be directed to info@brandfeltactivation.com.