Effective Date: September 30, 2026
BrandFelt Activation respects your privacy. This policy explains what information we collect, how we use it, who we share it with, and the choices available to you.
This policy applies to our website, digital products, events, and marketing communications. It does not apply to third party sites we link to.
Information We Collect
Information You Provide
- Contact details such as name, email address, phone number, organization, and job title when you complete a form, request a consultation, or subscribe to our list
- Billing and shipping information when you purchase a digital product or register for an event
- Event registration details, including dietary preferences, accessibility needs, and session selections
- Content you submit through inquiry forms, surveys, assessments, or correspondence
- Information provided during a consulting engagement, including materials shared for the purpose of performing the work
Information Collected Automatically
- IP address, browser type, device type, operating system, and general location
- Pages visited, time on site, referring source, and interaction behavior
- Cookie and pixel data used for analytics, advertising, and site functionality
Information From Third Parties
- Payment confirmation and transaction data from our payment processor
- Engagement data from email marketing and social media platforms
- Registration data from event or ticketing platforms we use
We do not knowingly collect information from anyone under the age of 16.
Payment Information
We do not store full payment card numbers on our systems. Payments are processed by a third party payment processor that maintains its own security standards and privacy practices. We receive confirmation of the transaction and limited billing details necessary to fulfill your order and maintain records.
How We Use Your Information
- To deliver products, services, and event experiences you have requested
- To process transactions, issue receipts, and provide customer support
- To respond to inquiries and communicate about engagements in progress
- To send newsletters, resources, event invitations, and marketing communications where permitted
- To improve our website, offerings, and content based on aggregate usage patterns
- To measure the performance of campaigns and activations
- To comply with legal obligations, enforce agreements, and protect our rights
We do not sell your personal information.
Photography, Video, and Event Capture
Experiential activations often involve photography, video, and audio recording. When BrandFelt Activation produces or supports an event, attendees may be recorded and their likeness may appear in recap materials, case studies, social content, or client deliverables.
Notice will be provided at registration or on site. If you prefer not to appear in captured content, notify our team in writing in advance or speak with on site staff.
Cookies and Tracking
We use cookies and similar technologies to operate the site, remember preferences, analyze traffic, and support marketing.
Categories include:
- Essential cookies required for the site and checkout to function
- Analytics cookies that help us understand how visitors use the site
- Marketing cookies used to deliver and measure relevant advertising
You can control cookies through your browser settings. Disabling certain cookies may limit site functionality. Where required by law, we present a cookie banner allowing you to manage your preferences.
We honor Global Privacy Control signals where legally required.
How We Share Information
We share information only as follows:
- Service providers who support our operations, including payment processing, email marketing, website hosting, analytics, CRM, and event registration platforms, each bound to protect the information they handle
- Clients and partners, where you have registered for an event we produce on their behalf, and only as disclosed at registration
- Legal and safety purposes, when required by law, subpoena, or to protect the rights, property, or safety of BrandFelt Activation or others
- Business transfers, in connection with a merger, acquisition, or sale of assets, subject to this policy
We do not sell or rent your personal information to third parties for their own marketing purposes.
Data Retention
We retain personal information for as long as necessary to fulfill the purposes described in this policy, maintain business records, and comply with legal, tax, and accounting requirements. Marketing contacts are retained until you unsubscribe or request deletion.
Your Rights and Choices
Depending on where you live, you may have the right to:
- Request access to the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your information
- Opt out of the sale or sharing of personal information, and of targeted advertising
- Request a portable copy of your information
- Withdraw consent where processing is based on consent
- Be free from discrimination for exercising these rights
To exercise any of these rights, contact us at info@brandfeltactivation.com. We will verify your identity before responding and will respond within the timeframe required by applicable law. You may designate an authorized agent to submit a request on your behalf.
Email preferences. Every marketing email includes an unsubscribe link. You may also contact us directly to be removed. Transactional messages related to an active purchase or engagement will continue.
Visitors Outside the United States
BrandFelt Activation is based in the State of Georgia in the United States, and information we collect is processed and stored in the United States. If you access our site from outside the United States, you understand that your information will be transferred to and processed in a country whose data protection laws may differ from those in your jurisdiction.
Security
We use reasonable administrative, technical, and physical safeguards to protect the information we collect. No method of transmission or storage is completely secure, and we cannot guarantee absolute security. Please use care when sharing sensitive information electronically.
Third Party Links
Our site may contain links to third party websites and platforms. Their privacy practices are governed by their own policies, and we encourage you to review them.
Changes to This Policy
We may update this Privacy Policy from time to time. The revised version takes effect when posted, and the “Last Updated” date will reflect the change. Material changes will be communicated through the site or by email where appropriate.
Contact
Questions, requests, or concerns regarding this Privacy Policy may be directed to:
BrandFelt Activation info@brandfeltactivation.com